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What does it mean to be a production Designer?

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production Designer

Introduction

What is a production designer?” is a question that leads us to the role of production artists, who are creative professionals using software to create and make changes to commercial art. They work with a team of other creatives to execute designs in various industries, including entertainment, advertising, and software design. The final copy, layouts, and content are crafted by production artists, ensuring brand standards and adding finishing touches to creative projects. So, if you’re wondering “What is a production designer?”, this blog provides a detailed insight into the role in India

Eligibility and Courses

After 10th

After 12th

Graduation

Post Graduation

The candidate must have appeared in 10 from any recognized educational board.

The Candidate then has to appear for the HSC exam from a recognized board

Interested candidates can undertake a Graphic Design degree course,

The candidates can also pursue a master’s degree so that they can have better career opportunities.

The candidate should try to gain at least a minimum of 50-60% marks

The candidate should try to gain at least a minimum of 50-60% marks. Then, only they will become eligible for the bachelor’s course

BSc in Graphic Design, bachelors in product design, etc are some of the degrees to go for.

They can pursue a Master’s Degree in product design, which can be up to 2 years

OR Students can undertake a diploma in Graphic design or any other vocational graphic design courses after the 10th class.

After Graduation, the student can either search for a Job or go for a Master’s Degree

The Candidate must have at least 1 to 2 years of Experience in the sector at a starting position to get a high-paying and good position in a reputed organization. Or they can work as a freelancer.

Top Colleges

Colleges

Location

Osmania University

Hyderabad

Indian Institute of Digital Art and Graphic Design

Kolkata

Chandigarh University

Punjab

VIT Vellore

TN

REVA University

Banglore

Pearl Academy

Mumbai

Ajeenkya DY Patil University

Pune

L.S.Raheja School of Art

Worli

RTMNU Nagpur

Nagpur

The Shari Academy of Professional Photography and Digital Imaging

Colaba

Some of the top recruiters for Product Designers in India are:

  • Google
  • Amazon
  • Flipkart
  • Adobe
  • Microsoft
  • Tata Consultancy Services (TCS)
  • Infosys
  • HCL Technologies
  • Wipro
  • Paytm

 

Entrance Exams

Production Artists typically need a combination of technical skills, creativity, and attention to detail to be successful in their role. Some companies or organizations may require candidates to take tests or assessments to evaluate their skills and suitability for the role.

Entrance Exam NameConducting BodyDetails
National Entrance Examination for Design (NEED)National Institute of Design (NID)NEED is conducted for admission to undergraduate and postgraduate programs in design, including courses related to Fine Arts.
Common Entrance Examination for Design (CEED)Indian Institute of Technology (IIT) BombayCEED is a national-level exam for admission to postgraduate programs in design, which may include Fine Arts-related disciplines.
Delhi University Entrance Test (DUET)University of DelhiDUET is conducted for admission to various undergraduate and postgraduate programs offered by the University of Delhi, including Fine Arts courses.
Faculty of Fine Arts Entrance ExamMS University of BarodaThis entrance exam is specifically conducted for admission to undergraduate and postgraduate programs in Fine Arts offered by the Faculty of Fine Arts at MS University of Baroda.

Work Description

Production artists create visual elements for television shows, movies, commercials, and other media forms. They are responsible for set designs, props, costumes, and special effects. Key responsibilities include maintaining visual consistency, gathering client feedback, creating sketches, improving images, and cataloging produced images and graphics. Production artists also design logos, brochures, advertisements, websites, and other promotional materials.

Job Profiles

Career

Description 

Web Designer:

A Web Designer is responsible for designing the overall layout and aesthetic for websites.

Art Director:

An Art Director is responsible for creating compelling visuals, inspiring and guiding the vision of the design team, oversee the work of illustrators, graphic/visual designers, photographers, and others who are engaged in artwork or layout design.

Image Editor:

Their work is to Review photos, edit, and make necessary changes, they also make sure all assignments are shot and edited on time for publication

Background designer:

Background designers design the scenery around a scene in a Graphic Design video. Once the storyboard has been signed off, they use the storyboard panels as a basis and inspiration from which to create detailed backgrounds for each scene.

Cons

FAQs

What is a Production Artist?

A Production Artist is a creative professional who uses software to create and make changes to commercial art. They work with a team of other creatives to execute designs in various industries, including entertainment, advertising, and software design.

What skills are required to become a Production Artist?

Key skills include creativity, communication, attention to detail, and problem-solving. Production Artists need to develop new ideas, convey these ideas to others, pay attention to the smallest details of their work, and find solutions to challenges that arise during the production process.

What is the eligibility and course structure to become a Production Artist?

After completing 10th and 12th grade with a minimum of 50-60% marks, candidates can undertake a Graphic Design degree course. Post-graduation, they can pursue a Master’s Degree in product design or work as a freelancer.

What does a Production Artist do?

Production artists create visual elements for various media forms. They are responsible for set designs, props, costumes, and special effects. They also design logos, brochures, advertisements, websites, and other promotional materials.

What are the pros and cons of being a Production Artist?

Pros include a creative outlet, attention to detail, job security, skill development, and collaborative work. Cons include high pressure, repetitive work, a fast-paced environment, high competition, and income variability.

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