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Learn how to enroll in the MBA Finance/Marketing

Introduction
Requirements
Eligibility
Admission Process
Entrance Exam
Job Role
Top colleges
Scholarships
Advantages
disadvantages
FAQs
Explore career opportunities
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Introduction

One of the most popular post-graduate programs in India and worldwide is the Master of Business Administration or MBA. The two-year management curriculum opens the door to a variety of corporate job prospects. Over the previous two decades, the MBA program has grown in importance in India. There are several fields in which you can pursue MBA. Some of its fields are marketing, finance, sales, HRM, Telecom, operations, and many more. In this article, we will talk about two main fields i.e. marketing and finance.
MBA Finance is a post-graduate degree that focuses on managing a company’s accounts and money to achieve specific financial objectives. MBA Finance provides knowledge about budgeting, finance, and analytics. It provides job opportunities in banking and financial organizations.

MBA Marketing is also a 2-year post-graduate program. It focuses on improving students’ understanding of consumer behavior, market behavior, advertising, managerial communication, marketing research, and customer relationship management, among other topics. It improves the marketing and advertising skills of an individual.

Requirements

The following are some special requirements for doing a best course for MBA in marketing:

  1. Personality traits – Interpersonal skills are critical for anyone in a leadership position who wants to inspire others and make a difference in their lives.
  2. Thinking in terms of strategy – To look outside the box and move from a functional role to one with a “bigger picture” perspective.
  3. Entrepreneurial capabilities – This competence will be able to identify a market gap and determine whether it is worth filling with creativity and technical knowledge for the organization’s dynamic growth.
  4. Communication abilities- Able to coordinate communication at all levels.

IT skills for MBA Marketing-

  • MS Excel- Basic Excel abilities are required, which you should have acquired during your MBA. Learn Vlookup, sum, pivot, and conditional functions to deal with massive amounts of data (If, if not, equal to, greater than, etc).
  • SWOT analysis- SWOT analysis is a strategic planning technique for identifying strengths, weaknesses, opportunities, and threats concerning corporate competitiveness or project planning.

Eligibility

Eligibility criteria are the same for all the MBA Courses. You need to qualify for this criterion to join MBA Program in any college.

Graduation

Entrance exam

Must possess a bachelor’s degree

Need to qualify for the entrance exam.

Minimum marks- 50% for general

                           45% for SC/ST/PWD

Minimum marks depend on the exam you appear for.

Degree from an accredited college

Exam of any national, state or university level

Admission Process

To get admission to an MBA course, you need to follow its admission process. Most universities conduct entrance exams and some give admission based on past graduation records. After qualifying for the entrance exam, you need to qualify for interviews and group discussions as well. This process varies from university to university. The common admission process is as follows- 

  1. Apply for entrance exams- First of all, you need to choose the college and check their admission criteria. Then, you need to apply for the entrance exam they conduct. Most colleges give admission on the basis of CAT and MAT exams. We will discuss entrance exams in detail in the further article.
  2.  Appear for the entrance exam- Now, you candidates have to prepare and sit for the entrance exam. Based on their entrance exam marks, they will get admission to the college.
  3. Shortlisting Process– Colleges select students based on their performance on entrance tests. The college will create a cut-off list, and you must have met the cut-off to proceed to the next round of the admissions process.
  4. Final Admission Round– Colleges use Group Discussion (GD), Written Ability Test (WAT), and Personal Interview (PI) to further assess a candidate’s ability and skills.

Entrance Exam

To get admission to an MBA course, you need to follow its admission process. Most universities conduct entrance exams and some give admission based on past graduation records. After qualifying for the entrance exam, you need to qualify for interviews and group discussions round as well. This process varies from university to university. The common admission process is as follows-

Exam Name

Full-Form

Conducting Body

Duration

Number of questions

CAT

Common admission test

Indian Institutes of Management (IIM)

2 hours

100 questions

MAT

Management Aptitude test

All India Management Association (AIMA)

2 hours 30 minutes

200

ATMA

AIMS Test for Management Admissions

Association of Indian Management Schools (AIMS)

3 hours

180

CMAT

Common Management Admission Test

National Testing Agency

3 hours

125

SNAP

Symbiosis National Aptitude Test

Symbiosis International University

1 hour

60

 

Exam name

State conducting

Full-form

Duration

No. of questions

MAH-CET

Maharashtra

Maharashtra Common Entrance Test

2 hours 30 minutes

200 questions

OJEE MBA

Odisha

Odisha Joint Entrance Exam

2 hours

120 questions

KMAT

Karnataka

Karnataka Management Aptitude Test

2 hours

120 questions

APICET

Andhra Pradesh

Andhra Pradesh Integrated Common Entrance Test

2 hours 30 minutes

200 questions

TSICET

Telangana

Telangana State Integrated Common Entrance Test

2 hours 30 minutes

200 questions

TANCET

Tamil Nadu

Tamil Nadu Common entrance exam test

2 hours

100 questions

Exam name

Full-form

Conducting body

Duration

Number of questions-

IBSAT

ICFAI Business School Aptitude Test

ICAFAI Foundation for Higher Education

2 hours

140

IIFT

Indian Institue of Foreign Trade

NTA

2 hours

110

IRMASAT

IRMA Social Awareness Test

Institute of Rural Management Anand

1 hour 20 minutes

40

TISSNET

Tata Institue of Social Sciene National Entrance Test

Tata Institue of Social Science

1 hour 40 minutes

100

 

Job Role

Job role

Job description

Marketing Manager

Tracking and analyzing the efficacy of advertising campaigns, managing the marketing budget, and ensuring that all marketing material is consistent with our brand identity are all tasks of the marketing manager.

Product Manager

Identifying viable products, doing market research, establishing product needs, determining specifications, production timelines, and developing marketing strategies are all part of the product development process.

Asset Management

The person is in charge of determining asset purchase feasibility and submitting reports to top management or the board of directors.

Brand Manager

To maintain/enhance their brand identity in the marketplace, the brand manager regularly examines marketing trends and tracks competitive items.

Head Of Digital Marketing

The head of digital marketing is in charge of the overall digital marketing strategy’s planning, development, implementation, and management.

Market Research Analyst

They do research and collect statistical data to assist a firm in marketing its products or services more effectively.

Sales Manager

The major role is to properly manage the sales staff to accomplish growth and meet sales targets. It also entails developing and implementing a strategic sales plan to extend the company’s customer base.

Job Role after MBA Finance

Job role

Job description

Asset Management

The primary responsibility for analyzing the viability of asset purchase and submitting supporting reports to the organization’s higher management or board of directors.

Credit Risk Management

The formulation and execution of policies and processes to decrease credit risk, as well as the preparation of performance reports, will be the main tasks. Management and analysis of financial models to estimate the organization’s credit risk exposure.

Corporate Finance

Identifying and securing privatization, acquisition, and merger transactions, investing big sums of money, and buying and selling financial products for their clients is their role.

Hedge Fund Management

Assisting with hedge fund investment management. Candidates are expected to determine investment objectives and liquidity provisions and notify employers/clients about them.

Private Equity

Working with investment banks, mergers, and acquisitions, and equities divisions of a corporation is the major role.

Corporate Banking

Candidates will be responsible for discussing financial requirements with the business and personal customers, as well as counseling consumers on financial concerns.

Treasury

The treasurer is in charge of the company’s financial activities, including corporate liquidity, risk management, and investments.

Top Colleges

College Name

Location

Indian Institute of Management (IIM)

Different locations in India

Faculty of Management Studies, DU  (FMS)

Delhi

Xavier Labour Relations Institute (XLRI)

Jamshedpur

Symbiosis Institute Of Business Management

Pune

Indian Institute of Foreign Trade (IIFT)

Delhi

NMIMS School of Business Management

Mumbai

Management Development Institute (MDI)

Gurgaon

Xavier University Bhubaneswar (XUB)

Bhubaneshwar

T.A. Pai Management Institute (TAPMI)

Manipal

S.P. Jain Institute of Management and Research (SPJIMR)

Mumbai

Top Recruiters in Marketing and Finance-

Marketing

Finance

P&G

Goldman Sachs

Google

McKinsey

JP Morgan

KPMG

Facebook

Brain & Co.

Citigroup

Barclays

Morgan Stanley

Deloitte

Microsoft

Morgan Stanley

Apple

Deutsche banks

Amazon

Lehman brothers

Pepsico

Private banks



Scholarships

Many institutions offer scholarships to students based on their grades in high school or their achievement on the Entrance Exam. State governments and private universities give scholarships based on 12th-grade grades of distinction. They will provide scholarships based on the results of an entrance exam if it is offered.

The government offers a variety of scholarship choices through several programs, including the Prime Minister Special Scholarship Scheme. In India, scholarships are awarded based on caste and minority group membership.

Internships for MBA students

As an MBA graduate, you need to join internships for better career opportunities. You can go for paid as well as unpaid internships. Make sure to do internships from a reputed and esteemed company. The importance of doing an MBA internship are as follows- MBA Internships provide students with essential expertise and help them prepare for the specialized electives that await them.

Advantages and Disadvantages

Advantages

Disadvantages

FAQs

Q1: What is an MBA in Finance?

A1: It’s a post-graduate degree focusing on managing a company’s accounts and finances to achieve specific financial objectives.

Q2: What is an MBA in Marketing?

A2: It’s a 2-year post-graduate program that focuses on improving students’ understanding of consumer behavior, market behavior, advertising, and more.

Q3: What are the eligibility criteria for an MBA?

A3: You need a Bachelor’s degree with a minimum of 50% marks, and you need to qualify for the National, State, or university level entrance exams.

Q4: What is the admission process for an MBA?

A4: The process includes applying for entrance exams, appearing for the exam, shortlisting based on performance, and a final admission round.

Q5: What are the job roles after an MBA in Finance or Marketing?

A5: Job roles include Marketing Manager, Product Manager, Asset Management, Brand Manager for Marketing, and Asset Management, Credit Risk Management, Corporate Finance for Finance.

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